Microsoft fires up the IE9 hype machineby Lee Mathews (RSS feed) Sep 7th 2010

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With the Internet Explorer 9 beta set to launch in just over a week, you'd expect to see Microsoft stepping up their PR efforts. IE9's developer previews and Test Drive demos have been well-received, after all, so we're not surprised to see the first IE9 teasers appear.

Our eagle-eyed friend Long Zheng has spotted a shiny, new banner ad for Internet Explorer 9. The animated ad features the (slightly) updated logo, "beautiful web" shtick, and quotes about the preview builds -- you may even find one from Sebastian in there somewhere. I believe the line was "It's damned impressive."

Sebastian will be on site in San Francisco for the IE9 beta launch next week, so stay tuned. We'll have plenty more information about IE9 in the week to come!
Tags: ad, banner, hype, ie9, internet explorer 9, InternetExplorer9, promo, web